About Me | Edward Strazd

I'm a gamer with a passion for making sure others enjoy games as much as I do because great games are shaped alongside the communities that love them. Through my experience as a Journalist and Community Manager, I have gained insights into player needs and expectations. I know what players value, and I apply a user-centred mindset across journalism, PR, marketing, community management, social media, SEO, and more to help make games better.

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Interests

Many of my interests are centered around video games, but in different ways. Gaming is not only a fun pastime but also offers a player perspective on the industry, individual products, or companies behind them.

Outside of gaming, I’m also interested in motorsports and cars. The mix of speed, performance, and competition is a big part of what draws me to esports as well.

Productivity

To get things done efficiently, I invest time and effort into organizing my productivity workflow, which revolves around the "Getting Things Done" (GTD) methodology. I have a set of apps that help me with that, such as Notion, Google Calendar, and Todoist.

And although working in silence is great for focus, music and background noise can be just as good. This is why I have Spotify and YouTube always on standby with music for every occasion.

Education

Esports room at Staffordshire University

Bachelor of Arts with Honours Esports, First Class (2020-2023)

In July 2023, I graduated from Staffordshire University with a First Class award for a Bachelor of Arts with Honours degree in Esports.

The course is a mix of business, event management, and marketing studies linked to the video game industry. Throughout this course, I learned modules like Broadcasting, Event Planning and Strategy, Content Creation, Analytics, and Community Management.

My final year project was dedicated to esports and games marketing. The project consisted of two parts: a sector analysis in which I researched Riot Games and their content marketing approach, which was then published in the Press Start academic journal, and a marketing strategy for a hypothetical Overwatch event.